Mobile2win (M2W) started its India business operations in September 2003 and has rapidly become one of the top 4 wireless VAS companies in this fast growing market. M2W combines a fast growing India country business with a profitable and growing International business.
M2W's India business is the market leader in mobile marketing for television, print media companies and brands. M2W’s existing connections with all network carriers, its market leading media relationships and brand clients provide the company with India’s strongest distribution network for consumer wireless content and applications. M2W will leverage this to become the leading wireless consumer VAS company in India by early 2007. M2W’s primary focus will be content in the Music, Movies and Gaming genre. The company has a strong local presence with 56 employees.
M2W's International business distributes casual mobile games created by M2W in India, to consumers in 45 countries. Mobile2win will grow this business to be one of the leading companies in casual mobile gaming. In addition to casual games,
M2W’s International business also provides its Mobile Marketing solutions and technology, in an offshore delivery model, to select global customers
Jet Airways
Contests2win has tied up with Jet Airways to offer brands an innovative in-flight contesting property- Jet Elite Surprizes.Customized contests are devised around the sponsoring brand. Specially designed fliers with response forms placed in the seat pockets of the aircraft are filled in by passengers and handed over at the end of the flight. Alternatively, passengers can also log on to c2w.com or jetairways.com and submit their replies. This activity is supported by in-flight announcements whenever possible and full page ads in the Jet in-flight magazines. Reaching out to approx 7 lakh influential minds in India every month, databases are provided on the basis of opt-ins.
